Community Alcohol Strategy Achievements & Future Plans

Presentations

  • Liability Presentation to Chamber of Commerce-SLGA/BYLAW
  • Chamber of Commerce Luncheon
  • Alcohol- Let’s Talk Working Group
  • Rotary Club – January 29th, 2018
  • Community Services Advisory Committee – March 28, 2018
  • City Council – October 2017 – World No Alcohol Day
  • Proclamation of City Council – October 2018 – World No Alcohol Day
  • Presentation to Community Services and Planning Advisory Committees – April 2019
  • Yearly presentation at CNC Agency Showcase
  • Presentation to Health Board November 2019
  • Presentation to 2nd Year Addictions Counselling students, Sask. Polytechnic February and October 2020
  • Presentation to City Council, Monday, January 10/22
  • Presentation at FASD Virtual Conference, January 26/22
  • Presentation to Board of Police Commissioners, February 15/22
  • Presentation at Evidence Based Approaches to Substance Use – October 13 & 14/22
  • Presentation to City Council, Monday, February 27, 2023

Events

  • Held a press conference October 2 in City Hall Foyer for ‘World No Alcohol Day’.
  • Attended and supported ‘Ding in the New Year’ press conference.
  • Presence at COPE Magazine launch Nov 15,
  • Supported Recovery Day Luncheon.
  • PA Addiction Awareness event – Professional Development April 4/17 attended by CASSC members.
  • Family Expo – rent a table and present information to families annually.
  • CASSC Street Fair booth – CASSC has annually committed to being at Street Fair with a booth with information on the Community Alcohol Strategy. Volunteers interacted with the public and captured public feedback on what they considered ‘safe, responsible use of alcohol.’
  • Sponsored Trend Session – Challenges of Recruiting and Retaining Volunteers presentation by Brenda Robinson.
  • Annual Community Meeting with outside agencies.
  • Annual CNC Showcase.
  • Family Day Sled Event – CASSC volunteers hand out around 250 crazy carpets and other free merchandize to the public to encourage ‘family-friendly’ alcohol-free events as part of the Prince Albert Winter Festival.
  • Cab Coupon Program
  • Liquor Bag Project with Elementary Schools

2017-2018 Marketing/Awareness Campaigns

  • CASSC slogan – “Creating Healthier Communities”
  • CASSC Galaxy Cinema Facebook winner contest
  • $10 cab ride coupons campaign – Cab vouchers distributed at select Winter Festival events
  • Pamphlets/ Brochures – out to the public
  • Interviews with Daily Herald with CASSC members
  • Started new Facebook/Twitter/Instagram/YouTube accounts
  • Sponsorship for ADS Poster Campaign – “Reduce Our Use”- Posters out in community
  • Addictions Awareness Week – Nov 14-20 – $1,000 donation to support
  • Assoc. for Community Education (SACE) Conference. Exhibitor table and attended in 2017. Also provided sponsorship to First Nations University of Canada (FNUC) student to attend the conference.
  • Strategy document has been updated with Community Consultation feedback.
  • Power 99 Don’t Drink and Drive Testimonials – partnered with MADD on impaired driving campaign testimonial commercials.
  • Power 99 2018 Radio Ad campaign – running a monthly campaign promoting CASSC events and messaging. Each month is a different theme/topic to spread awareness of the Community Alcohol Strategy.
  • CASSC Annual Calendar 2017/18 created.
  • Communications Plan created.
  • Applied for and was awarded the Northern Lights Community Development Corporation. The grant money is largely allocated for marketing efforts including a new Community Alcohol Strategy website, video about the Community Alcohol Strategy, the purchase of branded merchandize promoting CASSC, holding training sessions and other cyclical activities.